Indian Sports industry analysis

A Live Project by Sidelines - Industry Competitive Analysis

Company NameSidelines
About the Project:

Analysis of Indian Sports industry

  • Research sports brands and academies (playing spots) in India, across 10 cities (Delhi, Mumbai, Chennai, Hyderabad, Kolkata) and 6 sports (badminton, tennis, boxing, football, hockey, squash)
  • Academies / Play Spots
    • Identify location, contact, sports types, capacity, etc
    • Coaches, facilities, etc
  • Brands:
    • Industry the brand is positioned in (e.g Sports Clothing, Sports footwear, etc)
    • Valuation, sales and profits. Total headcount.
    • Areas of activity.
    • Key people

Goal: Market research across the 2 pillars of sports in India - brands and academies (play spots), and (a)identify opportunities at the intersection of these two, AND (b) build a GTM strategy and plan for the most lucrative opportunity.

Project Template:Industry Competitive Analysis
Expected Output:
1. Deep dive of models, players
2. Apply frameworks - assess specific opportunities
3. Final report & recommendations
Applicable for Both First and Second year
Learning opportunity in Strategy
Total Stipend/StudentINR 5000
# of students required 2
Project Duration6 weeks
Apply Before04-Sep-2020
Closed - View other Openings